When Image Meets Text

P02: Image & Text

Goal: To create a clear message using an integrated combination of image and text.

What Text Offers Us

Text allows us to...

What Image Offers Us

Images allow us to...

Text Specific

Images illustrate, but don't significantly add to the text.

Text Specific

Images illustrate, but don't significantly add to the text.

Text Specific

Images illustrate, but don't significantly add to the text.

Image Specific

Text does little more than add a soundtrack to a visually told sequence.

Image Specific

Text does little more than add a soundtrack to a visually told sequence.

Image Specific

Text does little more than add a soundtrack to a visually told sequence.

Duo Specific

Both image and text send essentially the same message.

Duo Specific

Both image and text send essentially the same message.

Duo Specific

Both image and text send essentially the same message.

Duo Specific

Both image and text send essentially the same message.

Additive

Where text or image amplify or elaborate on the other.

Additive

Where text or image amplify or elaborate on the other.

Additive

Where text or image amplify or elaborate on the other.

Parallel

Where text or image follow different courses without intersecting.

Montage

Where text is treated as an integral part of the image.

Montage

Where text is treated as an integral part of the image.

Montage

Where text is treated as an integral part of the image.

Inter- dependent

Where text and image work together to convey ideas that neither could do alone.

Inter- dependent

Where text and image work together to convey ideas that neither could do alone.

Inter- dependent

Where text and image work together to convey ideas that neither could do alone.

Inter- dependent

Where text and image work together to convey ideas that neither could do alone.

Inter- dependent

Where text and image work together to convey ideas that neither could do alone.

Inter- dependent

Where text and image work together to convey ideas that neither could do alone.

P02 Rules

There are some rules that you must follow for P02:

P02 Forms

We are allowing you to work with a couple of different forms for P02:

Magazine Layouts

Photo Essays

A photo essay uses a series of images to create a narrative or engage a viewer emotionally. Understanding your audience is key.

Other forms

If you are interested in exploring another form for your project, you must get clearance from Andrew.

Sketching Text

When sketching type, aim to help us understand the scale, weight and style of type you are going for.

Sketch:

  1. A more formal text
  2. A fun playful text
  3. Text suggesting someone is angry

Sketching Text and Image

When starting to sketch text and image together, make sure that you consider the composition of the text in relation to the image.

Images + Text

Important considerations:

  1. Determine what your message is
  2. Discuss what statement can reinforce this message
  3. Find at least a couple of fonts that support your message

Brainstorming Session

What are some messages you may want to explore conveying. Come up with at least 25 options in the next 5 minutes.

Brainstorming Session

Part 2

What are some audiences you may want to explore conveying a message to? Come up with at least 10 specific options in the next 5 minutes.

Brainstorming Session

Part 3

Eliminate any ideas or audiences you worked with for P01. Select a topic and audience pairing you have not worked with before.

P02 Considerations

Keep in mind:

Participation this week

Your participation for next week will involve some preparation, come with the following next week:

  1. A topic or message
  2. A form for your project
  3. An audience
  4. At least 10 initial sketches

For next week

Please remember!

  1. Work on P02
  2. Bring in your participation deliverables

Telling a Tale

How to Contact Andrew

Office Hours:

Otherwise: