04 Worth 1000 Words

Close All Laptops Please

In future lectures, only the back half of the class may use their laptops.

Close all laptops please

Worth 1000 Words

Carson on Design

David Carson (famous grunge typographer and surfer) gives us some things to think about design-wise.

Pictures' 1000 Words

Signs

  1. Have two parts:
  2. The Signifier, which is the form we can physically sense
  3. The Signified; which is the mental or psychological associations

An Example of Signs

Signifier

A photo of a kitten

Signified

cat

Denotation

The literal or descriptive meaning.

Denotations?

Denotations?

Connotation

The individual or cultural meaning.

Connotations?

Connotations?

Denotations?

Connotations?

Connote / Denote

Connote / Denote

Any questions?

Scott McCloud

Author of this week's reading and visual communication afficionado.

What Does Text Offers Us?

What Text Offers Us

What Does Image Offers Us?

What Image Offers Us

Text Specific

Images illustrate, but don't significantly add to the text.

A Particular Kind Of Heaven

Text Specific

Images illustrate, but don't significantly add to the text.

Image Specific

Text does little more than add a soundtrack to a visually told sequence.

Image Specific

Text does little more than add a soundtrack to a visually told sequence.

Duo Specific

Both image and text send essentially the same message.

Duo Specific

Both image and text send essentially the same message.

Additive

Where text or image amplify or elaborate on the other.

Parallel

Where text or image follow different courses without intersecting.

Montage

Where text is treated as an integral part of the image.

Montage

Where text is treated as an integral part of the image.

Inter- dependent

Where text and image work together to convey ideas that neither could do alone.

Inter- dependent

Where text and image work together to convey ideas that neither could do alone.

Inter- dependent

Where text and image work together to convey ideas that neither could do alone.

Inter- dependent

Where text and image work together to convey ideas that neither could do alone.

Type of Pairing?

In-class Activity

Time to open Canvas.

A02: Image + Text

You will be exploring the image/text relationship and how they work together to form meaning. The text you add should enhance the audience's understanding, or create a new perspective on your work.

A02: Getting Started

This week, try and collect your images that you will be using for the next project. This includes two photos of your own making and two that you have collected from the internet.

You are allowed to work with images or themes from A01.

This Week's Quiz

For next week

Please remember!

  1. Finish the quiz
  2. Bring a camera to next week's lecture

Type, and how to work with it.

How to Contact Andrew